Season 4, Episode 3

Ideas That Stick

August 16, 202643 min

A husband's homemade bandage, a college dropout's breakthrough adhesive, and a factory worker's wartime fix transform simple strips of tape into indispensable American icons - creating a $90 billion industry, one sticky invention at a time.

All episodes — Season 4

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  1. S4 E1

    Road Warriors

    Aug 2, 202643 min

    During WWII, a struggling automaker and Detroit's industry titan race to build a revolutionary all-purpose military vehicle, then spend decades battling to reinvent their wartime creation into America's most popular type of car: the SUV.

  2. S4 E2

    The Game Makers

    Aug 9, 202643 min

    A showman named Mark Goodson and a former nightclub singer named Merv Griffin wage a three-decades battle to reinvent the television game show, creating franchises with spinning wheels, buzzers, and catchphrases that become ingrained in Ame

  3. S4 E4

    Racing to the Top

    Aug 23, 202643 min

    A down-on-his-luck mechanic transforms outlaw moonshine racing into a major American spectator sport, overcoming rivals, setbacks, and financial crises to build a billion-dollar sports empire.

  4. 5
    S4 E5In 5 days

    The Underwear Boom

    Aug 30, 202643 min

  5. 6
    S4 E6Upcoming

    Rise of the Personal Computer

    Sep 6, 202643 min